What if I told you that a highly competitive POC (proof of concept) is more like The Presidential Inauguration ceremony than the NFL Super Bowl match? Think about it for a minute. Is a POC, a trial or a pilot project in enterprise sales context, rather a match between competitors or rather a ceremony? “A…
Category Archive for: Sales Management
[UPDATE]: Registration closed. The book is out. Grab your copy here. I’m excited to announce the arrival of my new book. No surprise! Of course it’s about sales qualification. ALWAYS BE QUALIFYING. You are welcome to call it MEDDIC-The-Book. More on it later. For now, sign up to get on the list to be notified.…
What Is The Value Triangle The Value Triangle is a subset of the customer’s Decision Criteria that we, as a vendor, satisfy and that our competition does not. The larger it is the better the deal is qualified. Best sellers focus on it, enlarge it, make sure it’s solid, review it often with the client…
An edition of this article, titled “Paul Graham doesn’t understand enterprise software” was published earlier this week on Venture Beat. As a philosophy lover, I follow Y Combinator founder Paul Graham on Twitter mostly because of his philosophical comments and quotes related to technology. Yesterday, I saw this on my Twitter feed: I wondered why he’s attacking…
This week I was privileged to be invited to speak at a Sales Kick Off in Chicago and to spend time with a wonderful sales team. As we were reviewing qualification criteria from the sales rep’s perspective, a question was asked about BUDGET which is the B of BANT. My response was different than what…
In addition to the courses that you can take online, we run extremely helpful MEDDIC workshops that we only deliver in-person for now. They help you learn how to apply MEDDIC on a daily basis and practice.
Get MEDDIC Certified™ ! When I started offering online courses on MEDDIC Academy, I had only one goal: to share my knowledge and translate the proven (and older) techniques of management and business into the millennials’ language. I was not expecting such a fast adoption by the market. The consequence is that MEDDIC learners and…
Happy Weekend! During my career, I have observed successful business people, whether they were in sales, in leadership or self employed and have heard them talking about some similar habits on weekends. Based on seven top habits that I have seen, here are my recommendations for your weekends. 1. Entertain yourself and enjoy the time…
Why Everyone Is Wrong About Automation Killing Jobs We have never been as worried or pessimistic as today about our economy’s ability to create new jobs faster than others vanish. Every week, we see new articles based on new studies that tell us that self-driving cars are going to push all professional drivers out of…
What are the benefits of MEDDIC sales methodology? This is a question often asked by new MEDDIC Academy clients. It’s a great question. What are the benefits of MEDDIC? Why has MEDDIC become the most renowned sales methodology for Enterprise B-to-B sales? In this article we are going to point out some of the key…
